Last Updated: July 27, 2026
This Privacy Policy (“Privacy Policy”) describes how Cheddr Picks Inc., and its subsidiaries and affiliates, in connection with the Yomo platform, games and contests (collectively, “Yomo”, “we”, “our”, or “us”), collect, store, use, disclose and otherwise process information in the course of our business, including through our websites or mobile applications that link to this Privacy Policy (such as, yomo.xyz) (the “Sites”, and each, a “Site”), our Online Services (as defined below) and through other means such as our and our partner’s events, sales and marketing activities. It also sets out more information about your privacy rights applicable to personal information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household, as defined by applicable privacy laws (“Personal Information”).
The Sites provide users with access to information and materials about Company and the products and services offered by Company, along with Games (as defined below in Section 5) and other services (“Online Services”). The Sites also contain text, pictures, graphics, logos, button items, images, works of authorship, and other content (collectively with all information and material about Company, Games, contests and services, and the Company’s suppliers, distributors, and retail sales channels, “Content”).
By accessing and using the Site containing a link to this Privacy Policy, or by using our Online Services where a link to this Privacy Policy is provided, you agree to the terms and conditions of this Privacy Policy and any updates we make to it. If you do not agree to the terms and conditions of this Privacy Policy, then please do not provide us with your information. Please note, however, that if you choose to limit the information that you provide to us while using the Site, you may not be able to use or participate in certain features of the Site.
We reserve the right to revise or update this Privacy Policy at any time, and you should periodically read the Privacy Policy to learn of any revisions or updates. If the revision or update is material, we will provide you notification via email or a pop-up banner; however, for non-material revisions or updates, we will notify you by posting the revised or updated Privacy Policy and its “Last Modified Date” on the Site and Online Services, if applicable. Using the Site or Online Services thereafter constitutes your agreement to and acceptance of the Privacy Policy and its revisions or updates.
Yomo may collect Personal Information directly from you when you use the Site or Online Services (for example, when you contact us by e-mail or through a contact form, when you access or use of the products or services offered in connection with our Online Services, or when you establish a user account with us).
Yomo and third-party service providers may automatically collect data about you when you use the Site. This information is primarily needed to maintain the security and operation of the Site, and for our internal analytics so that we can improve our Online Services and Site. This information includes:
Yomo may use standard technology called cookies on the Site. Cookies are small data files that are downloaded onto your computer when you visit a particular web site. You can disable cookies by turning them off in your browser, however, some areas of this site may not function properly if you do so. We use cookies to recognize you as a customer, to help track usage to help us understand which parts of the Site are the most popular, where our visitors are going, and how much time they spend there, to make usage of the Site even more rewarding as well as to study the effectiveness of our customer communications and to customize each visitor’s experience and provide greater convenience. We may transfer your Personal Information to third-party service providers in order to help us analyze usage, as discussed in further detail below.
We use certain third party analytics on the Site to help us analyze the traffic on the Site (e.g e.g., LogRocket and MixPanel). The third-party analytics tools we use are subject to change. We do not use these tools for targeted advertising and do not sell your Personal Information to third parties.
Many web browsers include a Do Not Track (“DNT”) feature or setting that signals your preference not to have data about your online browsing activities monitored and collected. However, there is currently no uniform standard for recognizing and implementing the DNT signals. As such, the Yomo does not monitor or respond to DNT browser requests. If a standard is adopted that we must follow in the future, then we will inform you about that practice in a revised version of this Privacy Policy.
In addition to collecting some Personal Information directly from you, we may collect Personal Information from third parties including our Affiliates and Subsidiaries, data providers, and credit bureaus where permitted by law. You agree that the third-party providers of data, not Yomo, are responsible for maintaining your information with proper and sufficient accuracy and authority in accordance with all governing laws and regulations. We make no effort to verify any information for any purpose, including accuracy, legality, or non-infringement that we properly receive from third parties. We also collect personal information automatically when you use or visit our Site and while receiving our services.
We may also receive information about you from social media platforms, such as when you interact with us on those platforms or access our social media content. Please note that the information we may receive from those third-party sites (such as Facebook, Instagram, Twitter and YouTube) is governed by the privacy settings, policies and/or procedures of the applicable platform, and we strongly encourage you to review them before submitting any information using a social media platform.
Yomo processes Personal Information for the purposes of:
We do not sell, share, rent, or otherwise disclose the Personal Information collected on the Site or through the Online Services to third parties for monetary or other valuable consideration, unless otherwise stated below or with your consent:
We may share de-identified and/or aggregate analytics with third-party partners about how users interact with our Online Services, including usage patterns for certain programs, content, services, advertisements, promotions, and/or functionality available through the Service.
We offer app-based online, free-to-play and real money contests and games (collectively, the “Games” and each a “Game”) as set forth in the Terms and official rules on the Sites. To participate in these Games, we may require you to register and provide us with Personal Information, such as your name, phone number, birthdate, and email address. This Privacy Policy applies to Games we may administer online through the Site or other social media or digital platforms. Some Games we advertise may be administered by third parties who would collect your information, and you should review the privacy policies of the administering party to understand how your data is used and protected by them. In Games we offer, we will use the information you provide us for purposes including administering the Game and other purposes disclosed at the time of registration. You should carefully review the Official Rules of any Game in which you participate, including any option to opt-out of receiving special offers and marketing material by unchecking the appropriate box when registering for Games. If you have any questions or concerns, please contact us via the Contact Us section below.
Our Online Services are hosted in the United States and are intended solely for visitors located within the United States. If you do not reside in the United States and provide Personal Information to us, please note that your Personal Information will be transferred, processed, collected, used, accessed and/or stored in the United States and subject to United States laws. The laws in the United States may not provide the same protections for your Personal Information as the jurisdiction in which you are located. Do not provide your Personal Information to us if you do not want this information to be transferred or processed outside of your country, or if the laws in your country restrict such transfers.
Personal Information is retained by Yomo no longer than necessary to fulfill the purposes set out in this Privacy Policy, unless a longer retention period is required (such as under applicable contracts with clients or business partners) or permitted by law (such as tax, accounting, or other legal requirements).
Our Privacy Policy does not apply to services offered by other companies or individuals, including products or websites that may be displayed to you in search results, websites that may include the Online Services, or other websites linked from our Site. This Privacy Policy does not cover the information practices of other companies and organizations who advertise our Online Services, and who may use cookies, pixel tags and other technologies to serve and offer relevant ads.
We maintain reasonable safeguards using industry standard technology to heighten the security, accuracy and privacy of any Personal Information we have collected, and we have put in place reasonable precautions to protect information from loss and misuse. While we implement these measures, please note that 100% security is not possible, and we cannot guarantee that the security measures we have in place to safeguard Personal Information will never be defeated or fail, or that those measures will always be sufficient or effective.
You will create user ID Yomo may assign you a user ID when you as part of your participation and access to the Site and your account. You will also be provided by a login code via SMS in order to access the Site and your account. Only you may use your user ID and only you may request to receive a login code. You may not share your user ID or login code with anyone else, and you are solely responsible for maintaining and protecting the confidentiality of your user ID and each unique login code. You are fully responsible for all activities that occur under your user ID. You play a role in protecting your information as well.
Our Online Services are only available to individuals who meet the Minimum Age requirements defined in our Terms of Use (yomo.xyz/terms-of-use) and are not directed to minors, including children under the age of 1816. We do not knowingly collect or solicit personal information from children under the age of 1816. By using the Site or Online Services, you represent that you are at least 18 years old. If you are under 18, please do not attempt to register for an account or send any Personal Information about yourself to us. If we become aware that we have inadvertently received or collected Personal Information from a user of the Site who is under the age of 18, we will attempt to immediately delete that information from our files and records. Furthermore, we encourage users of the Site that are minors that are 18 16 years of age or older to ask their parents or guardians for permission before sending any information about themselves over the Internet.
If you believe a child who is under the age of 18 16 has provided us with Personal Information, please contact us using the information below.
You have choices about how we use your information. Please understand that if you choose not to disclose information to us, it may affect your ability to use some features of our Online Services.
From time to time if you have supplied your email address, Yomo and its affiliates may send you marketing or informational emails. If you prefer not to receive any or all of our marketing and promotional communications, you may opt-out of these communications by following the opt-out prompts on these communications. You also may ask us not to send you other marketing or informational communications by contacting us as specified in the Contact Us section below, and we will honor your request. Please note that even after you are removed from our marketing lists, we may still send you non-promotional communications, such as responding to your support requests.
This section describes specific consumer rights afforded to residents of certain states that have enacted comprehensive privacy laws, including California, Virginia, Colorado, Connecticut, Utah, Iowa, Indiana, Montana, Tennessee, Texas, Oregon, Florida, Delaware, New Jersey, New Hampshire, Kentucky, Maryland, Minnesota, Nebraska, and other U.S. states that enact a similar comprehensive consumer privacy law (“State Privacy Laws”). Not all of the State Privacy Laws are fully effective as of the date of this Privacy Policy, and some may not apply to Yomo due to the specific scope of the laws or eligibility restrictions in the Terms of Use; however, even where we are not subject to a particular State Privacy Law, we will use reasonable efforts to honor applicable privacy rights requests to the extent we are able under the circumstance. To the extent permitted, this courtesy is not intended as a representation that we comply with laws where they are not applicable and does not subject to us liability under any of the State Privacy Laws that are not applicable to Yomo. Any terms defined in the applicable State Privacy Laws that we use here have the same meaning as the applicable State Privacy Law.
We may collect (and have collected during the 12-month period prior to the effective date of this Privacy Policy) the above categories of Personal Information about you in Section 1 above pertaining to collection of personal information.
We may use (and may have used during the 12-month period prior to the effective date of this Privacy Policy) your Personal Information for the business or commercial purposes described in the Purpose of Collection Section 3 above.
During the 12-month period prior to the effective date of this Privacy Policy, we may obtain (and may have obtained) Personal Information about you from the sources identified in the Collection of Personal Information Section 1 above.
We do not sell or share your Personal Information in exchange for monetary consideration. However, the definitions of Personal Information, ‘share,’ and ‘sale’ under CCPA are broad. Like many companies, we use services that help deliver interest-based ads and personalization to you, which may involve transfer Personal Information to business partners for their use, such as Google Analytics. Please see Section 4 above on how to opt-out of Third Party Analytics.
During the 12-month period prior to the effective date of this Privacy Policy, we may have shared or disclosed the following categories of Personal Information about you for a business or commercial purpose with certain categories of third parties, as described below:
| Categories of Personal Information that May Be Sold, Shared, or Disclosed | Categories of Third Parties to whom Personal Information May Be Sold, Shared, or Disclosed | Business or Commercial Purpose of Selling, Sharing, or Disclosing Personal Information |
|---|---|---|
| Identifiers | Service ProvidersContractorsAffiliates | Create, maintain, customize, and secure your accountProvide ServicesProvide customer service, feedback or supportProvide, administer, expand, support, personalize, improve, and develop our Online ServicesRemember user settings and items added to our service selectionMonitor and analyze transactions |
| Personal Information Categories Listed in The California Customer Records Statute (Cal. Civ. Code §1798.80(e)) | Service ProvidersContractorsAffiliates | Create, maintain, customize, and secure your accountProvide, administer, expand, support, personalize, improve, and develop our Online ServicesSupport our internal and business operationsHR administration and internal communications |
| Internet or Other Similar Network Activity | Service ProvidersContractorsAffiliates | Recognize your locationPresent you with a more personal and interactive user experience to better match your interests and preferencesAbility to fully use our Online ServicesManage, improve, develop, and optimize our Online Services |
| Geolocation Data | Service ProvidersContractorsAffiliates | Recognize your locationPresent you with a more personal and interactive user experience to better match your interests and preferencesAbility to fully use our Online Services.Manage, improve, develop, and optimize our Online Services |
Under State Privacy Laws, consumers have certain rights regarding their Personal Information, as described below.
Under California’s “Shine the Light” law, California residents have the right to request in writing from businesses with whom they have an established business relationship, (a) a list of the categories of Personal Information, such as name, e-mail and mailing address and the type of services provided to the customer, that a business has disclosed to third parties (including affiliates that are separate legal entities) during the immediately preceding calendar year for the third parties’ direct marketing purposes; and (b) the names and addresses of all such third parties. To request the above information, please contact us as directed in the Contact Us section below with a reference to California Disclosure Information.
12.45.2.1. Virginia provides residents with specific rights regarding Personal Information, including:
12.45.2.2. Virginia residents also have the right to opt out of the processing of Personal Information for purposes of targeted advertising, the sale of Personal Information, or profiling in furtherance of decisions that produce legal or similarly significant effects.
12.45.2.3. If you are a resident of Virginia, you have the right to appeal a denial of a request for access, correction, or deletion.
12.45.3.1. You have the right to request that we not sell the Personal Information we currently have about you or that we might collect about you in the future.
12.45.3.2. If you use the Online Services, you may review and request changes to any of your personal information that is collected.
If collected, we will take reasonable measures to protect the confidentiality of Social Security numbers and limit access to those with a need for such information. We prohibit the unlawful disclosure of Social Security numbers.
We may not discriminate against you because you exercise any of your rights under applicable law, including, but not limited to:
You may request to exercise your rights of access, deletion, or correction, or Limited Use under this Privacy Policy by contacting us as described in the Contact Us section below. To help protect your privacy and maintain security, we will take steps to verify your identity before processing your request. If you request access to or deletion of your Personal Information, we may require you to provide any of the following information: name, date of birth, email address, telephone number, or postal address. When you make such a request, you can expect the following:
You may designate an authorized agent to request any of the above rights on your behalf. You may make such a designation by providing the agent with written permission, signed by you, to act on your behalf. Your agent may contact us as described in the Contact Us section below to make a request on your behalf. Even if you choose to use an agent, we may, as permitted by law, require:
Please help us keep your data accurate by informing us of any personal information change promptly. To update your information or discontinue the Online Services, please use one of the methods in our Contact Us section below.
Yomo will respond to your correction or update request within at most thirty (30) days from the date of your request. You also may be able to update your information by logging into your account.
If you have any questions or concerns in connection with Yomo’s information collection practice summarized in this Privacy Policy, please send an email, with the subject heading "Privacy Policy Question," to support@yomo.xyz. In the email, please state your questions or concerns.